About Us

God’s Wear is more than fashion—it’s a movement rooted in purpose, expression, and bold creativity. Originally launched in 2017 as Purple Ink Boutique, we evolved into Purple Ink Apparel in 2020 and fully rebranded in 2024 as God’s Wear—a name that reflects both our growth and our mission.

We specialize in statement graphic tees that speak volumes. Every design features powerful acronyms that inspire, uplift, and motivate—crafted for the culture and created with intention. From H.I.M. (Honorable. Intelligent. Motivated.) to B.E.A.U.T.Y. (Bold. Educated. Admired. Universal. Timeless. Yearned.), our apparel is designed to speak to who you are without saying a word.

Our mission is to build a safe, expressive space where individuality, creativity, and fashion collide. Our vision is to spark a movement where your style tells your story—boldly, authentically, and unapologetically.

Welcome to God’s Wear. Where fashion meets purpose, and identity walks with confidence.